On Jan. 28, Universal Orlando Resort and USA Today will partner to provide the first-ever augmented reality map in advance of the Spring 2010 opening of the highly-anticipated theme park experience “The Wizarding World of Harry Potter” at Universal Orlando Resort.
With a computer, a web cam and a newspaper, you will be able to make this one-of-a-kind theme park experience appear before your eyes. Augmented reality blends real-life environments with computer animation allowing you to explore things in a completely new way.
For the first time, guests can explore “The Wizarding World of Harry Potter” in a unique way – before experiencing it firsthand. By rotating the map, you can take a closer look at this 20-acre magnificently themed environment from all sides and angles. Hogwarts castle will appear before your eyes. Hold the map closer to your webcam and explore Hogsmeade and see the Hogwarts Express. Blow on your computer’s microphone and the banners on the map will wave.
Inspired by J.K. Rowling’s compelling stories and characters, The Wizarding World of Harry Potter will provide visitors with a one-of-a-kind experience complete with multiple themed attractions, shops and a restaurant.
“The Wizarding World of Harry Potter” augmented reality map will appear in USA Today Jan. 28.
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