IMAX and Paramount Pictures announced today that “Transformers: Dark of the Moon,” the third film in the Transformers franchise, is returning to 246 IMAX domestic locations for an extended two-week run from Aug. 26 through Sept. 8. During those two weeks, the 3-D film will play simultaneously with other films in the IMAX network.
Since its launch on June 29, “Transformers: Dark of the Moon” has grossed nearly $1.1 billion globally, with $59.6 million generated from IMAX theatres globally.
“The fans have spoken and we are excited to bring Transformers: Dark of the Moon back to IMAX theatres,” said Greg Foster, IMAX Chairman and President of Filmed Entertainment. “The film has been a remarkable success and we are thrilled to offer fans in North America another chance to experience the latest chapter in this history making franchise.” Transformers: Dark of the Moon: An IMAX 3D Experience has been digitally re-mastered into the image and sound quality of The IMAX Experience® with proprietary IMAX DMR® (Digital Re-mastering) technology for presentation in IMAX 3D. The crystal-clear images, coupled with IMAX’s customized theatre geometry and powerful digital audio, create a unique immersive environment that will make audiences feel as if they are in the movie.
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